What is Your “Why”?

Connect with yourself for a few minutes and really think about why you started your business. Is it an area you excelled at or were passionate about? Most people have a meaningful reason for starting their business. Maybe something happened in your life that caused...

6 Strategies for Attracting More Clients

#1: Get clear on what you do for people. I’ve talked a little bit about “WIIFM” (What’s in it for me?). Make sure you know what results people get as a result of working with you. Get clear on the benefits you offer. Make sure this is sprinkled throughout your...